FITATOO Pique Polo Shirt

Francesca Rinaldi is an Italian graphic designer with a solid background in branding and apparel artwork. She trained in Milan and Florence, working on identity systems, posters, and retail graphics before focusing on streetwear. For more than a decade she has created logos, typographic layouts, patches, and placement prints for tees, hoodies, joggers, and hats. Her process is precise and practical. She designs in Illustrator and Photoshop, tests layouts on real garment templates, and prepares files for screen print, DTG, sublimation, and embroidery digitizing. She pays attention to line weight, stitch paths, and thread density so embroidery comes out clean, and she builds print files that hold detail without causing production issues. Francesca also builds style guides and asset libraries so collections stay consistent from first drop to re-stock.
Francesca’s eye is shaped by daily life in Milan and Rome — café signage, stone textures, canal reflections, and gallery spaces. Her work leans minimal and polished, with calm color and smart spacing. She supports responsible production by reducing test prints, specifying durable placements, and choosing materials that last. At Fitatoo, Francesca brings steady craft to our graphics and characters, making designs that feel premium on the screen and even better on the garment.

Inspired by real trips through Mallorca and Madrid. Sketches were made at late night, feeling the street rhythm. Colours and lines hint at Rioja notes. Simple look, rich story—this is worth the price.

We pack with less plastic and more recyclable paper. Made only when you order, so we don’t make extra stock. We keep routes short to lower transport impact. We cut water and energy use during make and dye. Soft, durable, and easy to care for.

Pique Polo Shirt stays special. Premium feel with sharp print and smooth drape. Made for daily use: good weight and clean hem. A smart buy that lifts your style and lasts.